Monday, May 24, 2010

Attempted decrease


On May 17, 2010 multiple major food manufactures have pledged to implement more healthful options, cut portion sizes and trim the calories in previous food products. The Healthy weight commitment Foundation is a coalition including the following groups: Campbell Soup, Coca-Cola, General Mills, Kellogg, Kraft Foods and Pepsi Co. They plan to cut 1 trillion calories by 2012 and 1.5 trillion calories by the end of 2015. This is one of the campaigns that hopes to end childhood obesity within a generation.
Food industries are under pressure by First Lady Michelle Obama and also local and state governments because they are deliberating about implementing junk-food taxes and other anti-obesity measures. Each year the progress of the food industries will be assessed by the Partnership for Healthier America, which is a nonpartisan organization, and if one industry does not fulfill the requirements all for the industries will be held responsible. The first check will be held in 2013.
One trillion is a whole lot of calories to cut out of all foods. It makes me wonder how they are going to do that. Are companies going to use more sucralose and less fructose? Even if they manage to succeed in decreasing the calorie amount, kids or adults may just find a way around that and eat larger quantities of the food, in the still eating the same amount of calories they ate before the calories were reduced. Reducing the calories is a great idea, but on top of that they should have more food products that are already portioned out for the buyers.

Check whole article out at Washington Post.

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